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The WE Project

Breann Bowman

Today I wanted to post about a new shop that I absolutely love called The WE Project.

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"The WE Project sells fashion badges to be worn as stylish accessories or emblems of honor. All of these badges declare the same message: "It's cool to care." Our goal is to help parents broaden their children's awareness of others in need.

By coming together for a common cause, WE can make fashion a little more meaningful. Our hope at The WE Project is to help everyone embody a style that stands for good, a style that looks good and one that feels good too."


Though The WE Project's goal is focused on teaching children, I believe that it applies equally to adults as well. 

About a year ago, I experienced a pretty bad fallout with a close friend. I felt hurt and really angry. It was really difficult for me to  let go of all the pain I was feeling from it. Then, a very sobering moment occurred one night laying in bed when I came across my great grandmothers obituary. In it, I discovered that there was nothing but nice and lovely things said about her. Others always commented on how sweet a woman she was, a leader and a friend. It made me realize that I want to live my life in the same manner.

Do I want to be the kind of person who is nasty, and puts others down in order to feel better about myself? No! I want to be the person who is a friend to everyone! I want to be nice and loving, because it builds people up and helps spread kindness. It doesn't  matter what we've been through or how we've been treated - we should always try a little harder to be a little kinder. 

This is why I LOVE The WE Project so much! They are focused on spreading kindness and teaching that IT'S COOL TO CARE!!! Be a friend to everyone and stand for something. What better message can we impart to children and adults? On top of which you get to wear a super cool badge to show that you've made a pledge! 

Head over to The WE Project now to purchase your awesome badges! Bonus, all purchases made before December 24th will receive 20% with the "Holiday" promo code, and a free Christmas Sweater badge (pictured above) with a purchase of 3 badges or more.